Main Article Content
The main objective of this research study is to analyze the Academic Activities of the Students of the three Public Sector Universities at Jamshoro, Sindh, Pakistan with respect to the use of the three internet centers located in the central libraries. For the purpose of this study, factors to investigate the acceptance of internet centers in three universities have been undertaken i.e. Mehran university of Engineering and Technology (MUET), University of Sindh (UOS) and Liaquat University of Medical and Health Sciences (LUMHS). This research study the constructs Behavioral Intention (BI), Attitude (ATT), Perceived Ease of Use (PEOU), Perceived Usefulness (PU), Technology Self Efficacy (TSE) Performance Expectancy (PE) and Facilitating Condition (FC) used to investigate for empirical findings. This study ascertained the internet centers/cafes available in the central/main libraries of the Universities of Jamshoro and their use and impact on the academic activities of the students. This study is based on positivism philosophy, in which deductive approach and quantitative methods have been applied. This is a cross-sectional study, followed by survey-based strategy. In this research, Five-point Likert scale is used throughout the questionnaire where Technology Self-Efficacy (TSE) has positive and significant effect on Perceived Usefulness (PU) and Perceived Ease of Use (PEOU). PEOU has both positive and significant effects on Perceived Usefulness (PU) and Attitude. PU has positive and significant effect on Attitude and Behavioral Intention. Attitude had positive and significant effect on behavioral intention.