The Influence of PTV in the Introduction of Agro-Innovations among the Farmers of Bhakhar

Authors

  • Dr. Muhammad Aslam Parvez
  • Badaruddin Soomro
  • Summaria Riffat

Abstract

The study in hand deals with the cognition and adoption of agro-innovation by the farmers of Bhakhar via Pakistan Television Network for the justification that TV presents both audio and visual that can influence larger number of rural masses, even when they are illiterate.

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Published

2021-01-01

Issue

Vol. 43 No. 2 (2008): Grassroots

Section

Articles

License

The Editor and the Sub-Editor share no responsibility regarding the views and opinions expressed by the authors. Articles published in the Biannual Research Journal Grassroots can be quoted or reproduced after acknowledgment.

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